Data Analytics

Understand your site performance.

Is your website up and running but you aren’t quite sure how well it is doing? Do things like traffic channels, referral sources, impressions and clicks confuse you? Or would you like to take it one step forward to linking your Facebook, Google Ads, etc metrics with your website?

I can help you set up and navigate your own Google Analytics, Adobe Analytics or system integrated data analytics reporting.

Together, we can get a deeper understanding of your customers, their onsite performance, where they are coming for and so much more. So that you can make sure you are reaching them where they are at, with the most relevant information.

Move to the next level of data integration

Have you got Google Analytics, Google Tag Manager and other pixels all set up on your site but feel like you aren’t quite capturing everything you would hope for? Do you want more customized events, conversions, etc tracked?

I can help you set up and modify your existing on site or in GTM configurations to make sure that you are gathering all of the information about your users that is necessary to understand them.

Together, we can get you to a deeper level of understanding of your customers, their onsite performance, where they are coming for and so much more. So that you can make sure you are reaching them where they are at, with the most relevant information.

Learn how to do it yourself.

I am also here to make sure that you are empowered to make sure your understanding of your systems is the best that it can be.

Do you want to learn more about how Google Analytics OR Adobe Analytics works and how to create segments, look at onsite events, etc? Do you want to know how to create your own custom tracking pixels and link to social media sites? I can train you in that!

Training sessions can be arrange for 30-minute to multiple hour duration (for one-off or reoccurring intervals) to walk you through questions like:

  • What does my data actually mean?

  • How can I pull out insights myself?

  • How do I create segments or goals?

  • How do I use Google Tag Manager?

  • How can I transition to GA4? What is GA4?

  • How do I create a pixel? What is a pixel?

  • And much more.

A Selection of Our Services

  • Google Analytics, Google Tag Manager or Adobe Analytics Reporting Training Sessions

    $75 per hour session

    Guided tutorials on how to use basic functionality, intermediate use cases, advanced understandings or specific debugging/problem solving sessions

    Sessions can be recorded for future reference

    Basic follow up questions or clarifications available via email

  • Google Analytics Implementation Audit

    $225 per GA property

    Get a full audit of your Google Analytics Set up (GA4 from UA migration too).

    We will check all of the most common event configurations, internal GA settings, integrations and more!

    You will receive a full audit report of the state of your site set up, including action items and next steps for any issues discovered.

  • GA Custom Event Creation via GTM

    $100 per event set up

    Event creation in Google Tag Manager, set up/linking in Google Analytics

    Includes custom triggering

    Includes up to 5 custom parameters

    For additional charge, more parameters can be included

    For additional charge. 3rd party conversion pixels can be set up for same event (eg Facebook conversion pixel, Google Ads conversion tracking, etc)

  • Google Analytics Report Building - Standard Reporting

    $75 per report

    Data reports in UA or GA4 that referrer to 2-3 breakdown dimensions and up to 8 metrics

    Filters and segments can be included

  • Google Analytics OR Abode Analytics Report Building - Custom Reporting

    $150+ per report

    Data reports in UA or GA4 or Looker/Datastudio that include multiple tables/charts, business KPIs and insight extraction

    Filters and segments can be included

  • 3rd Party Marketing Pixels

    $45 per pixel

    GTM set up of basic tracking pixels for 3rd party apps (eg Facebook pixel, Google Ads pixel, Taboola pixel, Outbrain pixel. etc)

    Additional charge for conversion event